Should Mario Retire?

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My response to an article on MSNBC

While I’m in the middle of my journey through the past stories of Mario and the Mushroom Kingdom, I find it funny to read a this new story suggesting it is time for Mario to retire.  Yes, Mario has been around forever and is by far the best known face in conjunction with gaming. It is true that he has been in countless other games including Mario Party 1 through 1,000,000, and God knows how many other spin-offs.  But at it’s core, every single MARIO game (even super mario sunshine) has become a classic.  Each adventure primarily based around this hero has been a piece of art, created and handled with the utmost attention and care.

I may agree that Mario should stop the spin offs, in order to keep the brand from becoming diluted, but the idea of completely retiring Mario all together is completely ridiculous… on one condition.  The games continue to innovate and push the envelope.  If all Nintendo can do in the future is re-hash old mario adventures, then maybe it will be time to retire the red hat.  But for now, I think the plumber has enough in the take for a few more adventures.

There is nothing more i’d love than to be able to play a brand new Mario adventure with one of my kids.  I hope that will be an option.